Toy Industry | Casual Game Revolution

Toy Industry

A complete look at the 2014 ASTRA Marketplace & Academy for casual gamers. We have weeded through all of the toys and dolls to find the casual gaming gems — so you don't have to.

Before jumping into the world of game design, I paused to consider two things. First, I thought about what types of games I would like to design.  My answer was family-friendly games. I defined family-friendly as easy enough for a child to learn, yet with enough meaningful decisions to hold an adult’s attention. I also defined family-friendly as played in an hour or less. That time limit was not just in consideration of the shorter attention span of some children, but also because of typical family schedules. Between school, homework, soccer, dance lessons, etc., even sixty unscheduled minutes for a game can be hard to come by for some families.